SEO case studies:Machinery Systems, Inc.: machsys.comMachinery Systems is a manufacturing solutions provider based in Illinois. Our goal was to increase total overall traffic to the website, with an emphasis on qualified search traffic. We began by analyzing their website and researching their competition, leading to the implementation of our search engine optimization recommendations, and ultimately, their execution. After an initial focus on keywords and rankings for their target market, we began and continue monitoring these efforts via analytics data to gauge our consistent positive success. In addition to SEO services, our team handles search engine marketing (SEM) via a pay per click (PPC) campaign which has demonstrated a significant increase of qualified traffic from Google AdWords.
Dulcelandia: dulcelandia.comDulcelandia is a chain of Mexican candy stores throughout the greater Chicago area. They wanted a new website as well as search engine optimization. Because we were building a site from its foundation, we could factor in SEO from the onset and develop it from this point of view. After launching the new site, our team incorporated additional search engine optimization techniques to further increase brand awareness and search engine ranking by adding and monitoring industry specific keywords and conducting a thorough competitive analysis of those additions. Today, dulcelandia.com is realizing the benefits from this diligence with an increase in online orders and revenue from the site and increased foot traffic and sales at its brick and morter stores,
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